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Birthing of Giants with Lewis Schiff

Welcome to the Birthing of Giant podcast with Lewis Schiff, executive director of Birthing of Giants. After having sold 2 media companies to publicly traded companies, Lewis began interviewing some of the most successful entrepreneurs in the world and shared what he learned in his best-seller, Business Brilliant. Each episode of the Birthing of Giants podcast features an interview with leaders from innovative companies to reveal the most important lessons learned during their ascent to the top.

Jul 25, 2018

Extricating yourself from the business you built will always be a difficult and complicated process. But for Phil Catron, founder and CEO of NaturaLawn of America, stepping down is a family affair, and an opportunity to let the next generation shine.

Phil’s business, which provides environmentally-friendly natural lawn care solutions, was founded in 1986 after the entrepreneur was fired from the company where he first pitched his idea. Harnessing his background in chemistry and agriculture, Phil created a lucrative lawn care empire which now totals 90 franchises across the U.S. which generate more than $63 million in revenue. And after 30+ years of tireless hard work and innovation, Phil is ready to pass over the reins to his children.

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For more information on the Birthing of Giants Fellowship program, click here to visit the program's website.